Experience one of Bulgaria’s most iconic traditions at its most vibrant moment — the final day of the Rose Festival in Kazanlak. The journey begins in the rose fields, where you will witness the traditional rose-picking ritual, led by the Rose Queen — a beautiful reenactment of a centuries-old practice set among blooming gardens. In the city center, the celebration continues with the festive parade — a colorful procession of music, costumes, and floral displays that brings the streets to life. The day concludes with the International Folklore Festival, where performers from around the world gather in a lively celebration of music and dance. A day filled with fragrance, color, and tradition — capturing the true spirit of the Rose Valley.